Web development
The Rise of Artificial Intelligence (AI): Balancing Technology and the Human Touch at WiserWeb
Harnessing the power of Artificial Intelligence (AI): the new frontier in digital services Artificial Intelligence (AI) is a transformative force in the digital landscape. This technology, which mimics human intelligence, has seen rapid growth across various industries. Its impact is particularly profound in the digital and tech world, revolutionising aspects from web development and design…
Read MoreLife after your website build – what’s next?
So, you’ve got a great website that’s optimised to your needs. Fabulous! Now you need to think about life after your website build – what’s next? What needs maintaining? And what are your options for the management of your website? We’ll explain everything in this 5-minute read. Weekly website maintenance tasks Review KPIs (Key Performance…
Read MoreThe questions you should ask a website developer before signing up
If you are looking for a developer to build a new website, you need to know you are dealing with a professional and someone who really knows their stuff. The cost of having a new website built is a costly investment and it’s good to know a developer has the expertise needed to get it…
Read MoreHow to Create an effective user journey
To understand the importance of user journeys, it’s essential to get to know your users and the ‘journey’ they take when interacting with your business. You need to understand their journey from start to finish. It helps you identify what users believe is important and the negatives they come across. You can create a user…
Read MoreYour mobile unfriendly website – we need to talk
Back in 2015, a marketing earthquake struck the world of Google search. With one announcement, the online world was changed forever. That announcement was from Google, which stated that websites that were not ‘mobile-ready’ would soon feel their wrath and be downgraded in their search results in favour for websites that were mobile-ready. This event…
Read MoreTop rank – why Google ranking is critical
With the constant buzz around social media and paid online advertising platforms that continue to advance, you could understandably ask: “is Google ranking even relevant anymore?” Well, good question. The short answer is: yes, absolutely! And the long answer is this entire blog article… First, let’s swiftly deal with PPC… Pay Per Click advertising is…
Read MoreWhy it’s important to update your Flash website
You only have to read the news to gather an understanding of how security is at the forefront of everyone’s mind in regard to the digital world. A number of websites have come under attack, and those with little defence have fallen victim, often losing visitors and business as a result. Evidently, search…
Read MoreGoogle update: mobile-friendly now critical
Google has recently announced that it will be unveiling an update in May that will amplify its mobile-ranking signal in a bid to aid users to find more relevant, and mobile-friendly sites. However, as Darryl Britton from WiserWeb explains, Google wasn’t forthcoming about the exact impact it will have in the world of SEO. Mobile-friendly…
Read More10 reasons why a website can look unprofessional
Many businesses choose to design, build and develop their own website in an attempt to try to save money in the early days, with a belief that they can use a designer at a later stage when money is more readily available. This may sound like a good idea but many overlook the importance of…
Read MoreInvisible design: what it means to your website
Design is not always about being big and bold. In many cases design requires a more subtle form and often, high quality design is invisible. Given that web design is a visual tool, how is invisible design achieved? Good design is about a visual simply ‘feeling right’. Users like to interact and engage with something…
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